Objectives & Outcomes
The Publishing program aims to give students a comprehensive knowledge of the goals, strategies and processes of print and electronic publishing. Students will develop the skills needed to produce high-quality, tangible and marketable publishing products. The program helps students achieve creative excellence in design, graphics, photographic imaging, writing, editing and publication planning.
- Write, edit, design, and produce print and electronic projects from concept to industry standard finished pieces.
- Create magazines, websites, newsletters, computer generated illustrations, and more.
- Use the latest tools and techniques taught by professionals to gain the skills employers want.
- Learn in a hands-on, intensive, collaborative environment that fosters professional attitudes and creativity.
- Complete this unique diploma program in only 12 months.
Read what publishing grads have to say.
Skills
Students accepted into the Publishing Program receive design and production software training in the first semester and concentrate on creating professional-quality products in subsequent semesters. These products include Pacific Rim Magazine, website projects, a newsletter, advertising, personal projects and even promotional items such as T-shirts.
In the second semester students may specialize in one or more areas of magazine publishing such as editing, design, promotion or production, or a mix of hands-on learning experiences. The production of Pacific Rim Magazine is the major focus of the Publishing program in the spring. We also emphasize corporate publishing, new media production and book design throughout the program.
The third semester offers a concentration on new media skills and preparing for the publishing career that awaits graduates. It is the culmination of a year-long program of intensive training.
Software taught in the Publishing program:
- Adobe Photoshop
- Adobe Illustrator
- Adobe Acrobat
- Adobe InDesign
- Adobe Dreamweaver
- Adobe Flash
Here are just a few of the topics we cover:
- advertising copywriting
- page layout and design
- magazine business plans
- web animation
- copy editing
- PDF workflow
- client presentations
- cost estimating
- magazine writing
- portfolio development
- colour correction
- digital photography
- graphic design
- newsletter writing
- promotion
- offset printing
- digital image editing
- ink and paper selection
- web publishing
- proofreading
- web design